India’s first platform to power offline sales and insights through in-store workers, at scale 🚀

Transforming in store workers into gig based sales and data engines for FMCG Brands

Trusted by 15+ Brands

Tell Us Who You Are. We’ll Show You What We’ve Built

We have a curated solution for all. Choose your role to explore how we help

Is your product reaching the shelf but off-take? ehh not that good ?

You're not alone — most growing brands lose momentum between warehouse and shelf. Here are some problems that you might be facing. We help you close that gap.

Problem-01

Unsold inventory piling up

You don’t know what’s actually selling at the store level.

Problem-02

No Repeat Orders

Retailers aren’t restocking because products aren’t moving

Problem-03

Payment Delays

Delayed retailer payments disrupt your working capital.

Introducing our Solution to your problems

Saarthi

Saarthi converts in store helpers aka the chhotu bhaiya's / didi's into micro promoters for your brand. With simple missions now increase sales, make sure of visibility and have a promoter in every store.

Book your demo today🔥

How we are solving it

See how leading retailers are transforming their in-store experience with Saarthi

Saarthi

- App for In store workers

An app that empowers in-store workers to drive product sales through bite-sized sales missions and real-time rewards.

🎯

Mission-Based Selling

Get clear goals to sell specific products

💸

Instant Rewards

Earn cash incentives for every completed mission

😌️

Easy to Use

Bilingual, lightweight, and built for daily in-store action

🔥

Grow Your Role, Get More Respect

Get verified, earn more, and grow your role in-store

The Vault - Power Controller for Brands

One stop platform to manage missions, campaigns and drive efficiency via saarthi

👀

Real-Time Visibility

Monitor store-level sales activity and engagement

‍📈

ROI You Can Measure

Track performance, payouts, and shelf velocity across campaigns

📊

Data-Driven Insights

Track mission success, product movement, & performance

🧩

Plug & Play Control

Easily manage campaigns, rewards at scale

Are you also struggling with field force management ? we have solved it for you 😌

See our Baylink One

What Clients are Saying

See how leading retailers are transforming their in-store experience with Saarthi

You guys are doing a good job. Your business model is problem solving and has lot of potential in scaling up. Keep up the hunger and consistency!

Viraj Hede

CEO / Toffee Doodle

Baylink has been an indispensable partner in our offline retail journey, offering expert guidance and support every step of the way. Their dedication to our success is truly remarkable.

Anikesh Bafna

CEO / Anisue

Baylink made our offline expansion seamless and efficient. Their team is knowledgeable and dedicated to our success. They're an indispensable partner in our growth journey.

Gaurang

CEO / Fomo

Our Milestones

We've achieved remarkable results by helping retailers unlock the power of their in-store teams

15+

Brands worked with

1500+

Store retailers

200+

Saarthi’s onboarded

1.5 Cr+

Inventory sold

What are you waiting? Transform your sales experience with us😉

Book a Demo

It’s free

Contact us here!

Our team will be happy to help you

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Kya Aap Bhi Saarthi Banna Chahte Ho?

Baylink Saarthi ek nayi soch hai — jahan retail store ke staff ban rahe hain brand ke trusted partners. Ab sirf kaam nahi, smart kaam karke kamao incentives, pao training, aur bano ek verified Saarthi.

Saarthi Ka Kaam Kya Hota Hai?

‍📈

Brand ke liye data collect karna store se

📦‍

Naye products ka display set karna

📈‍

Sales Target Achieve Karna

‍🤩

Missions complete karke incentive kamana

🥳

Sales push karna aur feedback lena

📱‍

Product Training Lena aur Customers Ko Guide Karna

Kya Chahiye Saarthi Banne ke liye?

A store worker in retail store arranging products in shelf

A store worker selling product to customer

Saarthi ke Rewards Kya Hein?

‍🤩

Har mission ka alag incentive aur rewards

‍💰

Weekly payout directly bank/UPI pe

‍🥳

Achha kaam = extra bonus apke wallet m

‍🔥

Saarthi app se sab kuch track karo

Training & Growth

✅
Short video trainings se nayi skills seekho

✅
Verified Saarthis ko zyada missions aur kamai milti hai

✅
Brand ke product ke baare mein exact info pao

✅
Aage chal ke bano store ka lead Saarthi

Kaise Join Karein?

Saarthi app download karo

Whether you have a team of 2 or 200, our shared team inboxes keep everyone on the same page and in the loop.

Profile banao

An all-in-one customer service platform that helps you balance everything your customers need to be happy.

Mission complete karo

Measure what matters with Untitled’s easy-to-use reports. You can filter, export, and drilldown on the data in a couple clicks.

Incentive kamao!

Solve a problem or close a sale in real-time with chat. If no one is available, customers are seamlessly routed to email without confusion.

Our Milestones

We've achieved remarkable results by helping retailers unlock the power of their in-store teams

15+

Brands worked with

1500+

Store retailers

200+

Saarthi’s onboarded

1.5 Cr+

Inventory sold

India ke 1200+ stores me Saarthis kama rahe hain 🔥

Aap bhi bano ek Smart Saarthi — jahan kamai hai, growth hai aur respect bhi h

Available on

Google Play Store

Contact us here!

Our team will be happy to help you

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Is your store experiencing low sale? Competition from quick commerce? We got you covered!

You manage your shop every day — but workers aren’t motivated, brands don’t support you, and stock just sits. We’ve got your back. Here are some problems that you might be facing. We help you close that gap.

Problem-01

Less Motivated Workers

They’re present, but not pushing products or engaging customers

Problem-02

No Access to Trending Brands

New brands are hard to connect with — you're stuck with old stock

Problem-03

Slow-Moving Inventory

Dead stock eats up your shelf space and profits

We help you not just track but also incentivise them for the same , you don't need to give any extra bonuses now ;) we've taken care of that

Introducing our Solution to your problems

Saarthi

Book your demo today🔥

Our Milestones

We've achieved remarkable results by helping retailers unlock the power of their in-store teams

15+

Brands worked with

1500+

Store retailers

200+

Saarthi’s onboarded

1.5 Cr+

Inventory sold

What Clients are Saying

See how leading retailers are transforming their in-store experience with Saarthi

You guys are doing a good job. Your business model is problem solving and has lot of potential in scaling up. Keep up the hunger and consistency!

Viraj Hede

CEO / Toffee Doodle

Baylink has been an indispensable partner in our offline retail journey, offering expert guidance and support every step of the way. Their dedication to our success is truly remarkable.

Anikesh Bafna

CEO / Anisue

Baylink made our offline expansion seamless and efficient. Their team is knowledgeable and dedicated to our success. They're an indispensable partner in our growth journey.

Gaurang

CEO / Fomo

It’s free

Get your Saarthi Onboarded with us and start selling more😉

Book a Demo

Contact us here!

Our team will be happy to help you

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Are You an Investor?🚀  
Invest in the Future of FMCG with Baylink

We're transforming how FMCG brands engage with general trade stores — by empowering retail workers to deliver visibility, data, and actual sales. Brands today face:

Problem-01

No real-time ground intelligence

Most brands rely on outdated or anecdotal data from the field, making retail decisions slow and unreliable

Problem-02

No control over last-mile retail execution

Brand strategies break at the store level — with no visibility or control over how products are placed, sold, or displayed

Problem-03

High Dependency on Inefficient Sales Teams

Traditional sales force models are costly, unscalable, and often lack the motivation to drive real outcomes

We have Introduced Solution to above problems

Saarthi

bridges this gap with a tech-enabled, incentivized network of in-store workers who:

‍📈

Capture data at the point of sale and gain customer feedback

📦‍

Drive targeted visibility and sales missions

🫡

Act as intelligent brand reps in every store

Traction Highlights

What We’ve Achieved So Far

1200+

active retail stores onboarded

10k+

store missions executed already

10+

paying FMCG brands already partnered

65%

Increased Avg. order value per store for our brands

Why we’re winning

What's Keeping us Ahead

What Clients are Saying

See how leading retailers are transforming their in-store experience with Saarthi

You guys are doing a good job. Your business model is problem solving and has lot of potential in scaling up. Keep up the hunger and consistency!

Viraj Hede

CEO / Toffee Doodle

Baylink has been an indispensable partner in our offline retail journey, offering expert guidance and support every step of the way. Their dedication to our success is truly remarkable.

Anikesh Bafna

CEO / Anisue

Baylink made our offline expansion seamless and efficient. Their team is knowledgeable and dedicated to our success. They're an indispensable partner in our growth journey.

Gaurang

CEO / Fomo

Backed by Best

We’re fortunate to be working with some of the incredible investor

Join us in shaping the next decade of FMCG growth in India 🔥

Join the Network

Contact us here!

Our team will be happy to help you

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Just Exploring? You’re in the Right Place🚀
Are you curious about how retail brands really grow in India?

If you’re here to explore, welcome. Baylink is changing how brands sell, scale, and connect — right from the shelf

What Happens After a Product Leaves the Warehouse

Most people only see sales figures — not the real work that happens in stores, aisles, and behind the counter

Retail Is Still Mostly Offline — and Untouched by Tech

Tech talks a big game, but the general trade market still works on pen, paper, and luck

An instore worker picking up product from general store

No Visibility into India’s Last-Mile Sales Innovation

You’ve heard of FMCG, distribution, D2C — but no one talks about what happens at the shelf

We’re hiring!

Curious About Careers?

We’re always looking for sharp minds and sharp movers. Whether you’re a designer, developer, ops lead, or someone who just wants to make retail smarter — check out our careers.

Send Resume

In Media Headlines

Trusted by leading publications and supported by top-tier investors

The 17 startups, chosen from diverse sectors, include Baylink and many more... Read More

Baylink helps in bridging the gap between data and distribution, making offline retail ... Read More

The 17 startups, chosen from diverse sectors, include Baylink and many more... Read More

Our Milestones

We've achieved remarkable results by helping retailers unlock the power of their in-store teams

15+

Brands worked with

1500+

Store retailers

200+

Saarthi’s onboarded

1.5 Cr+

Inventory sold

It’s free

Whether you’re here to learn, partner, invest or work with us — we’d love to hear from you 😉

Let's Talk

Contact us here!

Our team will be happy to help you

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

You guys are doing a good job. Your business model is problem solving and has lot of potential in scaling up. Keep up the hunger and consistency!

Baylink has been an indispensable partner in our offline retail journey, offering expert guidance and support every step of the way. Their dedication to our success is truly remarkable.

Baylink made our offline expansion seamless and efficient. Their team is knowledgeable and dedicated to our success. They're an indispensable partner in our growth journey.

Contact us here!

Retail store ya mall mein kaam karte ho

Phone aur thoda sa tech use kar sakte ho

Mehnat aur learning ka jazba hai

Baylink Saarthi app install kar sakte ho

✅
Short video trainings se nayi skills seekho

✅
Verified Saarthis ko zyada missions aur kamai milti hai

✅
Brand ke product ke baare mein exact info pao

✅
Aage chal ke bano store ka lead Saarthi